Friday, 30 June 2017

Associate Director - Search Engine Marketing | SEM Openings in Hyderabad

Associate Director - Search Engine Marketing | SEM Openings in Hyderabad

SEM Openings in Hyderabad
SEM Openings in Hyderabad

Job Description

We are looking for an Associate Director - Search Engine Marketing, an expert in SEM & Media Buying to manage & creatively direct a team that executes all search engine marketing activities. He/She would be responsible for planning, executing & monitoring all SEM related activities across all major search networks like Google, Yahoo and Bing.


  • Plan, develop & execute SEM strategy based on customer requirements

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns

  • Track, report, and analyze website analytics and PPC initiatives and campaigns

  • Manage spends, staying on budget, estimating monthly costs and reconciling discrepancies.

  • Optimize ad copy and landing pages to improve conversions and ROAS

  • Perform ongoing keyword discovery, expansion and optimization

  • Build, train and manage a team of SEM professionals


  • Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.

  • Solid understanding of performance marketing, conversion, and online customer acquisition

  • In-depth experience with website analytics concepts and tools

  • Experience with bid management tools

  • Experience with A/B and multivariate experiments

  • Maximize profits by using creative and analytical skills to write advertisements, plan campaign strategy, analyze traffic statistics and manage client's marketing budget effectively

  • Experience of ROI driven campaign management

  • Manage complex projects with an ability to handle multiple projects at a time

  • Set and meet deadlines for self as well as others in the Team

  • Working knowledge of HTML, CSS, and JavaScript development and constraints (preferable)

  • Certified Professional with proficiency in handling Google AdWords, Yahoo and Bing Paid Search Marketing platforms

Salary: Not Disclosed by Recruiter
Industry:IT-Software / Software Services
Functional Area:Marketing , Advertising , MR , PR , Media Planning
Role Category:Online/Digital Marketing
Role:Search Engine Optimisation /SEO Analyst
Employment Type: Permanent Job, Full Time

SEM Search Engine Marketing Online Marketing PPC Google AdWords Media Buying Yahoo Campaign Management Marketing Budget Major
Desired Candidate Profile
UG: Any Graduate - Any Specialization
PG:MBA/PGDM - Any Specialization

Company Profile:
A Leading client of TalPro

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